Beet This

By Tyanni Niles

Beet This

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Settle in for a stay at Schrute Farms Bed & Breakfast with this hilarious unofficial cookbook featuring rustic, beet-heavy recipes that Mental Floss calls, "the perfect treat for any mega fans of The Office"

**2021 Foreword INDIES Award Finalist for Humor**

 Ask Yourself, "What Wouldn't an Idiot Make for Dinner?" The answer is exactly what you will find in this cookbook. With Beet This, you can make your next meal in true Schrute-Farms style with recipes that are equal parts rustic and merciless. Straight from Honesdale (the Keystone State's culinary mecca) this cookbook is packed with old and hearty, Pennsylvania-inspired recipes that would earn Dwight’s perfectenschlag stamp of approval, including: 
  • Beet Biscuits with Rabbit Gravy (a breakfast classic)
  • Beet and Cabbage Salad
  • Beet Fries
  • Russian Beet Soup
  • Whole Roasted Beets
  • Spicy Fried Rattlesnake with Pickled Beets
  • Moist Chocolate-Beet Cake
  • For a B&B nightcap, Home-Distilled Beet Vodka
  • and so much more. . .

Sharpen your Santoku, load your spud gun, and prepare to be transported to a magical, beet-filled corner of Northeast Pennsylvania. Or don't. And die of hunger. Idiot.

  1. LASTING POPULARITY: Seven years after its completion, The Office is currently the #2 most watched TV show on Netflix and hit over 1.2b minutes streamed when quarantine started in March 2020.
  2. STRONG ULYSSES TRACK RECORD: Ulysses Press has seen strong sales in the pop culture/sitcom cookbook area with our recent Friends cookbook, The One with All the Recipes, which has shipped almost 44,000 copies since its release in December 2018 and has been picked up by retailers like Urban Outfitters, Hot Topic, Marshall’s, TJ Maxx, and more!
  3. HUGE SOCIAL MEDIA PRESENCE: The Office has 9.1m followers on Facebook, 1.1m followers on Instagram, and 1.3m followers on Twitter.
  4. HOT SEARCH TERM: “Dwight Schrute” is searched about 8,000 times each month.
  5. DIGITAL MARKETING CAMPAIGN: Ulysses plans a robust digital marketing campaign targeting social media ads to the millions of The Office fans.

Tyanni Niles

Tyanni Niles began her writing career at a young age when she would fill pages of a composition notebook with stories. She published a single copy of her first book, Cindy’s Report, in elementary school (it now sits on a shelf in her home). She enjoys writing short stories and flash fiction. In her spare time, she likes to make friendship bracelets and other crafts. Tyanni is a huge fan of The Office. If she could relate to any character from the show, it would most likely be Pam Beesly, although writing and crafting give off Toby and Phyllis vibes. She lives in Brooklyn, New York. You can find some of her writing pieces on Instagram @tyanniajeewrites and on her website at www.tyanniajee.com.